YSL Beauty has launched a new campaign video as part of their Abuse Is Not Love program. The short film titled “Don’t Call It Love,” reminiscent of a luxury beauty ad, shows a young glamorous couple in Paris seemingly leading a perfect life. The video’s purpose is to show the early warning signs of abuse. (March 6)
YSL Beauty tackles domestic abuse in new ad
YSL Beauty has launched a new campaign video as part of their Abuse Is Not Love program. The short film titled “Don’t Call It Love,” reminiscent of a luxury beauty ad, shows a young glamorous couple in Paris seemingly leading a perfect life. The video’s purpose is to show the early warning signs of abuse. (March 6)